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The people most affected by healthcare are often missing from its data

Unwritten Health helps organisations hear what the numbers cannot tell them: the fears, the barriers, the lived realities. Real stories, turned into better decisions.

5+
Pilot programmes
UK
Based and operating
0%
Data without consent
PatientsResearchers CommunitiesClinicians
Pharmaceutical companies Biotechnology CROs Market access teams Regulatory affairs Patient advocacy groups NHS and health systems Medical affairs Pharmaceutical companies Biotechnology CROs Market access teams Regulatory affairs Patient advocacy groups NHS and health systems Medical affairs
Numbers tell you what happened.
They cannot explain why people disappear.

Healthcare generates more data than ever, yet it keeps getting things wrong for the same communities. The gap is not in the analysis. It is in what never gets captured at all: fear, mistrust, language barriers, cultural distance, and the quiet weight of daily life. When these experiences are missing, inequality is not just maintained. It is rebuilt, decision by decision.

Fear and broken trust
Why people avoid services even when they urgently need them.
Language and cultural distance
Lived experiences that never surface in standard data collection.
The weight of daily life
Financial pressure, caring responsibilities, and the health choices made under them.
Inequality quietly rebuilt
Without this understanding, well-designed services still fail the communities who need them most.

Every team across the medicine lifecycle that needs to understand the people they serve

01
Pharmaceutical companies
R&D, clinical development, regulatory, commercial, and medical affairs teams seeking representative evidence and community trust.
02
Biotech and market access
Build value stories grounded in how underserved populations actually experience their condition and engage with treatment.
03
CROs and research partners
Improve trial design, boost recruitment from underrepresented groups, and reduce dropout by understanding barriers early.
04
Patient advocacy groups
Capture and amplify authentic community voices in the evidence base, regulatory submissions, and access decisions.
05
NHS and health systems
Find who is slipping through the gaps, understand the real reasons why, and design services that actually reach them.
Ashish Rishi, Founder of Unwritten Health
Ashish RishiFounder, Unwritten Health

Most healthcare data talks about people. We help it listen to them.

Ashish Rishi built Unwritten Health after years at the intersection of healthcare and community engagement, watching people share their stories again and again without anything changing. The data was there. The understanding was not.

Unwritten Health was built to close that gap: to make sure the experiences of people most affected by healthcare decisions are the ones shaping them.

People are the experts on their own lives
Listening is only meaningful if it leads to change
Trust must be earned through consistency, not promises
Data should serve the people it came from
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Most platforms surface what happened. Equity Engine surfaces why, and who it is happening to. Built to power action, not fill dashboards.

01
Listening to communities
People share their experiences through surveys, interviews, or diaries: in ways that feel safe, respectful, and on their terms.
02
Finding the patterns
Shared experiences are analysed across many voices. Common barriers, recurring themes, and systemic gaps emerge clearly.
03
Clear, usable dashboards
Insights appear in clean views your whole team can read and act on: not buried in reports that no one opens.
04
Summaries that drive decisions
Findings are framed to be useful, connected to the decisions your organisation actually needs to make.
No guessing. No extracting.
People choose to share. Every insight comes directly from consented voices: nothing inferred, nothing assumed.
Stories are not data points.
We do not flatten lived experience into numbers. We translate it into understanding and keep the humanity intact.
Insight used responsibly.
Findings are shared carefully, with communities rather than just about them. Always in service of change, never extraction.

From a shared story to a better decision, in four steps

1
People share
Through surveys, interviews, or diaries. Safe, respectful, and always with consent.
2
Patterns emerge
Equity Engine identifies what is recurring: the barriers, the worries, the unmet needs.
3
Shown clearly
Dashboards and summaries your whole organisation can understand and act on immediately.
4
Real change
Services improve. Outcomes shift. Communities feel, for once, that they were genuinely heard.

Where Equity Engine makes a measurable difference

Research
Research and studies
Understand why people join and why they leave
Do not just track dropout rates. Understand the trust failures and practical barriers driving them, and fix them.
Digital health
Digital health
Test with the people you are building for, before it is too late to change
Digital tools often fail the populations with the greatest need. Validate early, with the right communities.
Community
Community engagement
Build genuine relationships, not tick-box consultations
Equity Engine supports ongoing, reciprocal dialogue: moving well beyond one-off engagement exercises.

Listening to people is a privilege. We treat it that way.

When communities have been extracted from, studied, and ignored for decades, trust is hard-won. Everything we do is designed to deserve it.

Full choice and control
People choose whether to take part, know how their information is used, and can stop at any time.
Stories treated as stories
Experiences are never used to judge or profile communities. Insight is shared carefully and always in context.
No data without permission. Ever.
We will never take what is not freely given. People own their stories. That does not change.
0%
Data without
consent

Unwritten Dispatches

Unwritten Dispatches is for clinical development leaders in pharma, biotech, and life sciences. Stories, insight, and clear thinking on inclusion intelligence, health equity, and what it actually takes to design trials that work.

Health equity stories you will not find in the mainstream
Insight from Equity Engine pilots and live programmes
Practical thinking for pharma, biotech, CRO, and NHS teams
No jargon. No fluff. Sent when we have something worth saying.

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Built carefully.
Tested honestly.

We are not scaling something that is not ready. Unwritten Health is being built through real pilot programmes: learning what actually works, refining with communities, and measuring success in the ways that matter.

Do people feel heard?
We measure whether participants feel their voice genuinely made a difference, not just whether they submitted a form.
Do organisations understand more?
Assessing whether Equity Engine meaningfully deepens teams understanding of the communities they serve.
Do decisions actually change?
Tracking whether insight translates into service changes, policy shifts, and tangibly better outcomes.
Is trust protected throughout?
Ensuring our ethics framework holds firm from first contact to final report, with no exceptions.

Healthcare works best when the people most affected have a real seat at the table.

Unwritten Health helps organisations earn that trust and use what they hear to build something better. Join us.

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