The problem we're solving
Healthcare has a listening problem
Traditional data only tells part of the story, its numbers, not narratives. It misses the cultural nuances, social realities, and trust barriers that decide whether care truly works.
The result?
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Communities overlooked by one‑size‑fits‑all health strategies.
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Solutions designed without real‑world understanding.
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Persistent health gaps that data alone can’t close.
The solution?
Unwritten Health combines AI-driven analysis with deep ethnographic insight to capture the human stories missing from your datasets.
We don’t just listen, we translate these insights into evidence you can act on.
What makes us different
AI trained on real stories
Our platform doesn’t scrape public data, it learns from lived experiences collected through ethical, consent‑driven engagement with diverse communities.
Ethnography meets machine learning
We blend qualitative depth with scalable AI analysis, revealing patterns and barriers traditional surveys can’t detect.
Designed for health equity
Our models are built to recognise cultural nuance, language differences, and the unique social determinants of health that shape care outcomes.
How it works
Gather stories
Participants share their health experiences through secure, culturally sensitive surveys, interviews, or digital diaries.
AI ethnographic analysis
Our AI processes qualitative data at scale, identifying themes, gaps, and emerging patterns that matter for your audience.
Health equity insights dashboards
See the lived‑experience intelligence mapped by geography, community, and social determinant factors.
Actionable strategies
We provide recommendations to adapt campaigns, interventions, or services to be more inclusive and effective.
Who we support
Meet the team
Meet the people behind the mission
Healthcare transformation isn’t just about technology, it’s about the people building it. At Unwritten Health, we bring together lived experience, ethnographic research, and cutting‑edge AI to tackle one of the biggest challenges in healthcare: making equity measurable and actionable.
We’re mission‑driven and we’re looking for visionary partners to help shape what comes next.
Ash Rishi, CEO
Ash has spent two decades working at the intersection of health, technology, and inclusion.
Driven by lived experience of health inequality, Ash founded Unwritten Health to make sure no voice is left unheard.
A recognised thought leader in health equity, Ash has worked with NHS organisations, healthtech innovators, and global health bodies to bridge the gap between communities and care systems.
“This isn’t just my work, it’s my mission. We can’t fix healthcare without first fixing how we listen.”
You? Co-founder?
You’re a technologist who sees beyond the code.
Where others see datasets, you see the human stories hidden within them.
You’ve built AI, ML, or NLP systems that scale, but you’re looking for something more, something that matters.
You believe technology should serve people, not the other way around.
You want to be at the heart of a mission that transforms how healthcare listens, learns, and acts.
As our Technical Co‑Founder, you’ll shape the architecture of the Unwritten Health platform, guide the technical vision, and ensure our AI works ethically and equitably for the communities it serves.
If you’ve been waiting for the right reason to build something that changes lives, this is it.
Testimonials
Real stories, real Impact
“For years we’ve been telling people that leaflets and generic advice don’t work for our community. Unwritten Health are listening, they included us in focus groups so they understand better why language, culture, and even family roles shape how we manage our health. For once, we felt seen and understood.”
South Asian Women's Diabetes Support
“We’ve been asked for our feedback before, but it’s always felt like a tick‑box exercise. This was different. Unwritten Health’s ambition is second-to-none, they intend to turn our real stories into evidence that services could actually use. We can already see changes in how local providers could engage with us.”
LGBTQIA+ Mental Health Collective
“Our members don’t always trust the health system, and with good reason. Working with Unwritten Health felt safe. They didn’t just collect our words,, they made sure they were heard in the right rooms. Now, policymakers should pay attention.
African & Caribbean Men’s Heart Health Network
